They are storytellers bringing you high quality children's books in colloquial Egyptian. Asfoura was created in summer of 2020 after finding a shared need amongst newly parents to find high quality Arabic books that speak to children (not at them) and are well illustrated.

Asfoura are committed to provide parents with resources that help them engage and discuss with their children, their culture, and identity in their mother tongue. At a time when holding onto your narrative is as important as ever, they believe they have a role to play in encouraging children to speak, read and breathe Arabic.